Raise your hand if you love getting long Facebook messages from clients. Anyone? Yeah, I didn’t think so. The phone is so much more efficient for your front desk staff, right? It certainly makes your life easier to do it…
Veterinarians take an oath, they solemnly swear to use their knowledge and skills to protect animal health and relieve suffering. All veterinarians know this, technicians know this, the whole clinic team knows this. Enter the World of Client Reviews In…
The use of technology in veterinary practices is expanding rapidly. In general, our industry remains stuck in a time warp while technology and consumer attitudes advance. With the rise of Millennial and Xennial pet parents, technology adoption is more important…
With immediate access to information online, we all know most pet parents today will turn to Google for unfiltered medical advice with dubious results. Discouraging pet parents to stop Googling will only go so far. Instead, there’s a layer of…
Dr. Ross Henderson, a talented, good-hearted veterinarian in Colorado, put a video on YouTube of him playing his guitar and singing to a dog who was about to go into surgery. The video hit over a million views and now…
When considering a new establishment, whether it’s a new restaurant or a hairdresser, chances are you look up reviews and opinions about the business first. According to the 2018 Online Reviews Survey by ReviewTrackers, approximately 45 percent of consumers say…
As a pet parent, taking your pet to see a veterinarian is one of those tasks that, while often pushed off, is necessary to ensure that your pet has the best care possible. Cat parents are all too familiar with…
Whether we like it or not, Google is completely reshaping the way that we interact with the internet on a day-to-day basis. Whether it’s the technology that’s powering the world’s most popular search engine or developing the technology to help…
We've spoken with many veterinary practice owners and managers who are stressed about their online reviews and how negative reviews pop up more than positive ones. The animal care industry is unique compared to other businesses because of the emotional…
When it comes to marketing your veterinary practice, there is a multitude of different directions you can move towards to bring new clients in. Many of these tactics can be time consuming or expensive - so what can you do…
