The Best Veterinary Mass Messaging Solution

Send messages and promotions to specific segments of your veterinary client base.

PetDesk app mass messaging view on phone screen

Veterinary Mass Messaging Solution

Have a specific promotion or business message you need to get out? Segment your messaging by client base or patient details with our veterinary mass messaging solution. Not only that, you can get data on who received the message, clicked on, or opened it too! Mass messages are sent across both email and the PetDesk mobile app, ensuring that your message gets across.

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PetDesk’s lapsed client reports allowed Animalia CSRs to target clients who’d slipped out of compliance. With an astounding 6,453 digitally-reachable clients, they sent out 11,432 electronic notices in the past 12 months.

Custom audience segmentation and filtering

Group veterinary clients by specific criteria in order to send your message or promotion to the right audience. Send promotions to out-of-compliance clients, notify upcoming scheduled appointments about unexpected closures, and let clients know about crucial changes in emergency office hours. Filters available include:

All Clients: all clients that you have an email address on file for, or who have the mobile app

Mobile App Clients: all clients who have the PetDesk mobile app

Email-Only Clients: all clients that you have an email address on file for

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Loyalty Clients: clients who have points in your Loyalty program

Pet Species and Age: sort and filter by pet species and age

Last Appointment Date: include all clients who had an appointment last within a specific date range

Upcoming Appointments: include all clients who have an upcoming appointment within a specific date range

Out of Compliance: includes clients who have at least one pet that is out of compliance in the past year, have not scheduled an appointment in the past year, or do not have an upcoming appointment within the next month

Mass Messaging and Email Marketing
for Veterinary Clinics FAQs

How can PetDesk's Mass Messaging and Email Marketing benefit veterinary clinics?

PetDesk’s Mass Messaging and Email Marketing allow veterinary clinics to send targeted messages, promotions, and notifications to specific segments of their client base. This ensures that clinics can effectively communicate with clients, promote services, and provide timely information.

What platforms does PetDesk's Mass Messaging cover, and how does it ensure message delivery?

PetDesk’s Mass Messaging covers both email and the PetDesk mobile app. This dual-platform approach ensures that messages reach clients through channels they prefer. The system provides data on who received, clicked, or opened the message, offering valuable insights into the effectiveness of the communication.

What are the available filters for audience segmentation in PetDesk's Mass Messaging?

PetDesk’s Mass Messaging provides various filters for audience segmentation, including:

All Clients: Clients with an email address on file or those using the mobile app.
Mobile App Clients: Clients who have the PetDesk mobile app.
Email-Only Clients: Clients with an email address on file.
Loyalty Clients: Clients participating in the Loyalty program.
Pet Species and Age: Sort and filter by pet species and age.
Last Appointment Date: Clients with appointments within a specific date range.
Upcoming Appointments: Clients with upcoming appointments within a specific date range.
Out of Compliance: Clients with pets that are out of compliance, haven’t scheduled an appointment in the past year, or lack an upcoming appointment within the next month.

How does PetDesk's Mass Messaging assist clinics in promoting specific veterinary clinic messages or promotions?

PetDesk’s Mass Messaging allows clinics to promote specific messages or promotions effectively by customizing the audience based on specific criteria. In doing so, clinics can target the right clients with relevant messages, ensuring a higher engagement rate and increased promotion effectiveness.

Can clinics track the performance of their mass messages with PetDesk?

Yes, clinics can track the performance of their mass messages through PetDesk. The system provides data on who received, clicked, or opened the message, offering valuable analytics to assess the impact and reach of the communication.