Overwhelmed? Veterinary technology is here to help!

Occupational burnout is a serious concern for professionals working in the veterinary industry. Demanding schedules and high amounts of work—not to mention the financial pressures and emotional impacts of veterinary care—can lead to clinic life becoming overwhelming and exhausting.

Veterinary-specific technology is here to make things easier for teams like yours by reducing daily clinic stressors with strong and customizable solutions designed to overpower your unique challenges. We’re taking a look at different technologies in the veterinary space that can help your team reduce stress and stay concentrated on providing the best care to pets and pet parents, all while maintaining a healthier work-life balance.

1. Veterinary online booking software: more appointments, less stress

Appointment management is a critical but time-consuming task for veterinary professionals. Online veterinary booking software makes it easier for teams to manage and keep their schedules full through accurate automation, which decreases appointment-related friction and stress on staff.

• Automated Appointment Scheduling: You can rely on automated veterinary scheduling to organize your appointments more efficiently. With real-time booking technology that syncs with your PIMS, for example, you can eliminate appointment-related friction like double-booked clients and long wait times. Less errors means less stress for everyone, and allows clinic staff to stay focused on more important tasks more often.
• 24/7 Online Booking: Veterinary booking software empowers pet parents to schedule your services whenever they need to, and provides your team with rules and customizations to keep you in total control of your schedule. Plus, new and existing clients can simply head to your website or social media accounts to book an appointment, instead of giving your busy clinic a call. Your team will enjoy some well-deserved time off of the phones while giving their undivided attention to the people and patients in the clinic.
• Automated Reminders: You can make your appointment booking process even more efficient with automatic email reminders. Automatic reminders help to reduce no-shows by keeping pet parents on top of their veterinary appointments. Not only that, but you can also better maintain your revenue by keeping your schedule on track, and save time with less appointment-related inbound and outbound calls.

Veterinary-specific scheduling software, like PetDesk Booking, is designed to work with you and your team rather than against. Pet parents can easily book your services anytime, anywhere, and on any device without having to give you a call. Your team can also stay in complete charge of their schedule by choosing how pet owners can book appointments, like adjusting which types of clients and patients are able to see which types of team members, when, and for how long. PetDesk Booking is made with your specific scheduling needs in mind, reducing clinic stress by letting you offer your services your way while pet parents get the timely veterinary care they need.

2. Digital veterinary marketing services: keep loyal clients and lose staff burdens

Appointments are the center of every veterinary practice, which means getting more pet parents to come back for more pet care is just as important for a clinic’s success. With so much going on in the clinic, however, it can be hard to find the time to get your business’s name out there. Veterinary digital marketing makes client acquisition easier than ever by equipping you with a strong, eye-catching online presence that attracts and retains consistent business from pet owners.

• Improved Online Image: Your website and social media profiles are often a pet parent’s first impression of your clinic, but manually keeping your website and social media up to date may seem impossible with how busy you are. You can use digital marketing services—like strategic website and social media optimization—to increase your practice’s visibility without increasing your team’s workload.
• Targeted Client Acquisition: Digital marketing works best when it reaches those who can benefit the most from your services. Veterinary digital marketing focuses on specific demographics and geographic areas to attract pet parents who are more likely to book appointments at your specific clinic, making every dollar spent on marketing more effective.
• Reinforced Brand Reputation: A great-looking and well-managed online presence helps to build trust with potential and existing clients, which can increase veterinary transparency and save your team time by ensuring pets get the right care they need in the right amount of time. A trusted reputation will also help your practice grow naturally without overwhelming your staff with manual to-dos.

With so much technology out there, it can be hard to find the right marketing tools to get the job done. PetDesk Marketing makes your search easy by giving you a custom-made, veterinary-specific website with detailed digital marketing designed to make your clinic stand out from others. While you stay focused on providing excellent pet care, we’ll create and manage the perfect website for your clinic and ensure it runs perfectly on every device. With search engine optimization to attract more local pet owners to your website, social media marketing to meet pet parents where they are online, and Google advertising to make your services known, you’ll have all the tools you need and more to stand out from the competition in no time—without your team having to do a thing.

3. Veterinary-specific VoIP phone system: faster, more efficient communication

The better your clinic communicates with pet parents, the better veterinary care their pets can receive from your team. While managing phone calls can be stressful, veterinary-specific VoIP phone systems come with advanced features that make every client phone call faster and more efficient so that every pet concern is handled quickly. With a phone system that also syncs with your practice information management system (PIMS), your team will sound more professional, become more productive, and spend less time hunting down client and patient information.

• Enhanced Communication: VoIP phone systems provide powerful features like caller ID, call forwarding and recording, voicemail-to-email, call recording, and many others to reduce missed messages and miscommunication between veterinary practices and pet parents.
• Flexible Work Options: You can give your staff more convenient work capabilities, such as the opportunity for remote work whenever possible, through the flexibility of a VoIP phone system. That’s because veterinary phone systems come with features like intelligent call routing that provide your team with the added ability to work from wherever, helping to promote a positive work-life balance while ensuring administrative tasks are still being handled.
• Cost-Effective Solutions: Compared to traditional systems, VoIP phone systems can offer significant financial savings, allowing practices like yours to upgrade the way they communicate over the phone while also being able to invest in other areas that support their teams’ well-being.

As the only veterinary-specific, PIMS-compatible VoIP phone system on the market, PetDesk Phones is your go-to solution for speeding up your calls and making your team sound more professional than ever before. Caller ID, a centralized view of client and patient data, call queues, call recording, voicemail management, and softphone flexibility are just some of the many features you’ll enjoy with PetDesk Phones, letting your team answer with a personalized greeting and spring into action as soon as they pick up the call. Plus, PetDesk Phones gives you well-deserved peace of mind with 24/7, US-based security and crystal-clear call quality, always.

4. Veterinary client communication software: save time and stay connected with pet parents

Veterinary client communication technology, like a pet parent mobile app, makes the veterinary experience easier for everyone by consolidating all client interactions into a single platform. This lets both clinic staff and pet owners manage appointments, billing, and messages without having to pick up the phone to make unnecessary phone calls. With less tedious client touchpoints to tend to on a regular basis, your team will get back tons of focus time to care for the people and patients currently in the clinic.

• Centralized Communication: One communication platform means one place to store and access all aspects of your client interactions, allowing your clinic to easily manage things like appointment billing and common inquiries from pet owners when it’s most convenient for your team.
• Automated Alerts: Automatic reminders and confirmations eliminate repetitive and time-consuming tasks by automatically sending veterinary alerts directly to pet owners through email, SMS, push notifications, or mail. This automation reduces repetitive tasks, helping staff avoid time-consuming manual outreach and stay focused on more critical items without additional stress.
• Enhanced Client Experience: Personalized, timely messages improve the client experience by showing pet parents you genuinely value their time and relationship with your clinic. With fast, accurate, and convenient communication channels, you can further foster client loyalty and satisfaction while also making things easier on your staff.

Convenient veterinary communication technology like the PetDesk App and Communication Platform gives you everything you need to stay in touch with pet parents, without creating more work for your team. With a pet parent mobile app for clients to access medical records, request appointments and prescription refills, send you a text, pay a bill, and much more, pet owners will have all the tools and information they need to stay in the know about their pets’ health—without having to call your clinic. Meanwhile, your team will enjoy an efficient communication platform to manage client and patient information in one easy-to-use place.

Other features like PetDesk’s automatic veterinary reminders and confirmations give you even more time back from dealing with no-shows and last-minute cancellations. Sent through email, SMS, push notifications, or postcards in the mail and delivered two days before a scheduled visit, our automatic alerts keep pet health journeys and clinic revenue on track while you focus on providing the best timely care possible. You can also reduce financial pressure for your clinic and drive more revenue by proactively sending health service reminders that encourage pet parents to book upcoming or overdue veterinary care, whether it’s for vaccinations, wellness exams, or a special promotion.

Additional technological advancements for reducing stress in veterinary practices like yours

• Telemedicine: Virtual consultations allow veterinarians and veterinary professionals to offer advice remotely, which is especially valuable for discussing non-urgent concerns outside of the clinic, accommodating clients who live in rural areas, or providing routine follow-up care. With the flexibility of telemedicine, your team can better manage in-person visits and ensure every client gets the veterinary attention they need when they need it.
• Electronic Health Records (EHRs): A great way to reduce paperwork and manual data entry is by using electronic health records. EHRs enable quick and accurate information retrieval for veterinary teams, which simplifies client-patient record management and saves time for both clinic staff and pet parents.
• Point-of-Care Ultrasound (POCUS): Portable ultrasound devices let veterinary professionals perform on-the-spot diagnostic imaging in the clinic for faster treatments, saving time for everyone while quickly getting pets the correct type of care they need.

Count on veterinary-specific technology to tackle your team’s daily challenges

A successful veterinary practice is run by a successful veterinary team, so be sure to equip yours with the best, most cost-effective solutions to reduce clinic stressors and prevent the risk of occupational burnout. With powerful, veterinary-specific technology, you can free your clinic from stress, improve team satisfaction, and enhance the overall veterinary experience for every person and pet to flourish.

PetDesk has all the solutions you need to promote a healthy work-life balance for your staff while maintaining excellent care to the clients and pets you serve. From reducing calls with customizable online booking software and retaining clients with a strong online presence to speeding up conversations with a powerful PIMS-VoIP phone system and communicating conveniently with a mobile app and communication platform, see how we can upgrade the way you work while helping to lower your daily levels of stress.