The PetDesk Press

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Client Communication

5 Reasons for Your Veterinary Clinic to Message Clients

What good is a mobile app and reminder system company if they don't promote client communications of some sort? Communication itself is among the most important things done in your veterinary practice. I'd rank it just below providing quality medical care for patients.…

PetDesk Team

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Client Communication

What Online Reviews Mean to Any Veterinary Practice

For any industry, reviews are what draw new clients to your business. Potential customers judge the worthiness of any business by reviews on Google and Yelp. That's simply the way it is today. Customers have the power to vote and…

PetDesk Team

Client Communication

How to Promote Dental Month at Your Veterinary Practice

For those of us in the veterinary industry, the end of the slow season is right around the corner. Dental month, the month-long bonanza where clinics offer steeply discounted pet dental services kicks off in February. And while you may…

PetDesk Team

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Staff Efficiency

The Top 5 Reasons for No-Shows at Your Veterinary Practice

No-shows are the bane of any appointment-based service industry. In the veterinary industry, AAHA reports a 9% industry-wide no-show rate. For roughly every 10 to 11 appointments you have per day, one won't show. In the 250 working days ahead in 2017, your…

PetDesk Team

Two people sitting at a table while they work on a laptop, mobile tablet, and smartphone.

Staff Efficiency

The 3 Best Ways for Your Veterinary Practice to Reach Clients

While the postcard has been around for ages, it's quickly becoming a thing of the past. This is big news when you consider the historical significance of the postcard. For centuries, mail was the de facto method of communication, regardless…

PetDesk Team

Staff Efficiency

3 Reasons Why Forward Booking Benefits Your Veterinary Practice

How do you make sure your appointment book is full? Do you offer promotions when you anticipate slower-than-usual months? Do you send out additional reminders for annual checkups and vaccinations? Or, do you prefer to sit back and appreciate some downtime at…

PetDesk Team

Staff Efficiency

Client Acquisition vs. Client Retention: Which Should You Focus On?

During our time working at PetDesk, we've heard countless practice managers and veterinary clinic owners ask which is the better option: Client acquisition or client retention? We're all attracted by the allure of fancy marketing packages -- radio spots, feature pieces…

PetDesk Team

Woman drawing a dollar sign in a notebook.

PetDesk News

3 Tips for Writing Great Promotional Messages

Are you trying to grow your veterinary practice through promotional marketing? It's not easy -- at least, writing promotional messages to your clients isn't easy. Think about how many dental cleaning appointments your clinic sees in February. The only way your…

PetDesk Team

Client Communication

How Pet Owners Search for Veterinary Clinics

Think you know how clients search for your business? Think again. The way we use the internet has changed. Gone are the days of tailoring Google searches by SEO keywords and phrases. Today, people search in ways more similar to speech.…

PetDesk Team

Woman sitting at a table checking her email on a laptop.

PetDesk News

7 Best Practices for Mass Messaging Your Clients

We're all subconsciously trained to tune-out solicitations and spam. Think of the last time you checked your email inbox -- $50 off this, 30% off that. We get it, and we're STILL not interested. Your clients are the same. Impersonal, automated messages…

Shona Fenner

5 Reasons for Your Veterinary Clinic to Message Clients

What Online Reviews Mean to Any Veterinary Practice

How to Promote Dental Month at Your Veterinary Practice

The Top 5 Reasons for No-Shows at Your Veterinary Practice

The 3 Best Ways for Your Veterinary Practice to Reach Clients

3 Reasons Why Forward Booking Benefits Your Veterinary Practice

Client Acquisition vs. Client Retention: Which Should You Focus On?

3 Tips for Writing Great Promotional Messages

How Pet Owners Search for Veterinary Clinics

7 Best Practices for Mass Messaging Your Clients

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